Stories
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April 9, 2008 / July 16, 2008 Chicago, Ill. / Site to be Determined Training in newspapers' use of audio, video, databases, blogs and other digital journalism tools. Interactive Media Basics Benefits Introductory training for newspapers … more
The Florida Times-Union had a problem: it owned an e-mail blast tool but had never used it.So the Jacksonville daily created "e-Magazines," a suite of e-mail newsletters intended to bring more readers to the newspaper's Web site, Jacksonville.com. … more
Sometimes old media work better than new media.The Daily Press, Hampton Roads, Va., took the traditional "letter from home" and made it the focal point of a special feature appearing in the July 4 edition.In cooperation with the USO of Hampton … more
|Premium-priced strip ads raise revenue, work well for image advertising. By Randy Craig | Publications Editor Deborah Nadell, display advertising manager for the Daily Press in Hampton Roads, Va., likens front-page ad space to waterfront … more
Dire warnings are common for the newspaper industry these days. Elaine Clisham, marketing director for the American Press Institute, delivered hers to an audience searching for new revenue ideas."This is not just another business down cycle. You're … more
Many newspapers have observed with interest the transformation of Gannett print newsrooms into "24-hour information centers." The News-Press in Fort Myers, Fla., explained how it guided employees through the conversion at Inland's recent Human … more
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