Training
107 results total, viewing 1 - 25
A family gathering more vital than ever You’ve read the headlines: Families companies are now buyers and sellers in a market for newspapers not seen for two decades or more. As families evaluate their futures in the newspaper business as … more
Success will take center stage at Inland’s 131st Annual Meeting. Success stories—told of audience growth, innovation, and, especially, sustainable or new revenue—will be at the heart of the gathering in Chicago October 23 to 25. Media … more
Download the presentation from May 10, 2016 First things first: Social media is not just about the platforms. Think first about who it is you’re targeting, then choose the best platform and content. Quality content drives search: The more … more
Download the presentation from May 6, 2016 Mobile myth 1: Don’t think native app versus mobile websites because it’s not an either/or thing. You need both, even though mobile apps account for 95% of the audience on mobile. Yet mobile web is … more
Thursday, July 148:00 a.m. Registration, coffee and light breakfast8:15 a.m. Welcome and introductions8:30 a.m. The Sales Transformation PlaybookReforming a legacy sales organization takes longer than you think, is harder than you ever imagined and … more
In a mobile-first world, adding even a few milliseconds to your site’s load time can dramatically affect your audience reach, pageviews and digital revenue. At this webinar, you will learn how to identify add-ons and ads that may be slowing you … more
Small newspapers are the lifeblood of their communities, but oftentimes have to make-do with less resources than ideal to maintain steady growth. Jeremy Mims, co-founder of OwnLocal, will walk you through three easy ways to increase digital revenue … more
 We’re discussing the intersection of journalism and audience engagement. Don’t miss out!Tune in to hear “Engaged Journalism” author Jake Batsell explore the changing relationship between news producers and audiences. You’ll also gain … more
Hear about the inspiration and execution of The News-Gazette’s “50 Ways to Engage Our Readers” campaign that dramatically changed the physical layout of the newsroom, created a video enterprise—and increased page views 30% in a single … more
We all deal with messes from time to time. In this webinar, Dan Chiodo looks at some of the messiest situations—and how they created great opportunities in programs, products or services in some great companies. These success stories would never … more
It’s an inescapable fact: For newspaper companies that want to restart year-over-year revenue growth, relying on digital advertising and digital-only subscriptions simply will not get the job done. In this webinar, Publisher and CEO Jim Moroney … more
The number one recreational activity in America is watching television. The average American watches 30 hours of TV each week. The typical household spends more than $100 on cable or satellite services every month—and might spend $2,000 for the … more
Where will the growth in classified ads be in 2016. Where will the challenges come from? This webinar will take a look at what’s ahead in the coming year for all the major categories: Employment, real estate, auto, obits and legals. Learn what … more
Best of the 130th Annual Meeting — Learn about the real-life revenue diversification experiences of two organizations: The Daily Herald in suburban Chicago that each year hosts about 60 events; and the Richmond Times-Dispatch, which reinvented a … more
Download the presentation from Thursday, June 18 There is plenty of good news around growth in digital video audiences and viewing habits. Digital video viewership has grown 43% year-over-year.  Now let’s see how those larger numbers are … more
Download the presentation from Thursday, April 30 Yes, you can grow your print audience, still the most reliable source of revenue and data for any newspaper. Learn from the experience of 40 newsmedia companies who joined with LEAP Media … more
Download the presentation from Friday, May 8 One third of the top news videos on YouTube in 2012 were posted by citizens, not news organizations.  The dissemination of content, including video, has changed from a one-way “broadcast” to a … more
Download the presentation from Friday, April 10, 2015 Think native advertising is just for the big papers? Think again. Learn how the 5,000-circulation Faribault (Minn.) Daily News created a native advertising program that has a 75% close rate on … more
Download the presentation from Wednesday, April 15 Where do you find your best salespeople and how do you keep the talent pipeline full? What skill sets are needed in the newsrooms and where will we find them? Where will you find your next … more
Download the presentation from Thursday, April 23 Cast a cost-effective spell on your subscribers, through the magic of email marketing. Whether you've been gathering subscriber email addresses for years or just getting started, we’ll show you … more
Download presentation from Thursday, May 28 What are the key lessons learned from the first six months of piloting Gannett’s “Picasso Project?” Also known as the Newsroom of the Future, this project grabbed industry attention with its … more
Download the presentation from Tuesday, May 5 This webinar is a case study in restructuring a newspaper to create sales success. Learn how decisions were made and changes implemented in sales team structure, compensation and job … more
Download presentation from Tuesday, April 7, 10:30 a.m. CST here and here Learn the Top 10 takeaways from Sales Development Services’ annual State of Media Sales survey. This comprehensive survey of more than 300 media sales managers and … more
Download the presentation here Turn your ‘Advertise with Us’ pages into lead generation tools. Learn ways media can build pipelines and close new business without adding staff by converting “Advertise with Us” pages into powerful, … more
Download presentation from Thursday, May 14 You can become a wizard at identifying qualified leads for local businesses, while making money for your paper.  Learn how surveys and email combine to create multiple levels of sales opportunities. … more
1 | 2 | 3 | 4 | 5 Next »