Webinars

Latest Webinar

Contact Patty Slusher at 847-795-0380 for upcoming webinar information

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*Webinars are free for Inland members. Members of our co-sponsoring associations--Arizona Newspapers Association, California Newspaper Publishers Association, Florida Press Association, Maryland-Delaware-DC Press Association, Missouri Press Association, Newspapers Canada, Ohio Newspaper Association, Oklahoma Press Association, South Carolina Press Association, Texas Press Association, Virginia Press Association and Wisconsin Newspaper Association—get a discounted rate of $15 per webinar. Non-members are welcome at $25 per webinar.

Not a member?  Click here or call Patty Slusher at 847-795-038




Webinar: What We’ve Learned About Digital Engagement

Monday, February 29  | 2:00 p.m. CST

The Atlanta Journal-Constitution/CMG Group’s director of audience engagement shares the lessons these newspapers have learned in their markets about digital engagement, effective content, and critical metrics. This webinar will look at the role email plays as the most effective driver of engagement, and showcase specific tips to deepen engagement—and grow digital subscriptions.  

Monday, February 29  | 2:00 p.m. CST with Laura Inman Nolan, Director of Audience Engagement, Atlanta Journal-Constitution/CMG Group Lead

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Webinar: Fifty shades of pay: Diversifying revenue sources beyond digital advertising and subscriptions

Thursday, February 11  | 10:30 a.m. CST

It’s an inescapable fact: For newspaper companies that want to restart year-over-year revenue growth, relying on digital advertising and digital-only subscriptions simply will not get the job done. In this webinar, Publisher and CEO Jim Moroney details the revenue growth strategy in place at The Dallas Morning News. He’ll review the strategy’s underlying assumptions and its build-or-buy expansion into new revenue channels. Learn from this real life example how to become the company that your local businesses go to first to invest their marketing dollars to more profitably sell their goods and services. 

Thursday, February 11  | 10:30 a.m. CST With Jim Moroneypresident and CEO, A.H. Belo, and publisher and CEO, The Dallas Morning News

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Webinar: What publishers can do about ad blocking

Tuesday, February 9  | 10:30 a.m. CST

Some believe the growing proliferation of ad blocking apps poses an existential threat to mobile publishers. In this webinar, you’ll gain an insight into what is happening with ad blockers, how widespread is their use, and what steps newspapers can do right now to combat ad blockers—and make money on mobile. If you suspect your mobile initiatives are losing money to ad blockers, this webinar is a must. 

Tuesday, February 9  | 10:30 a.m. CST  

With Christine Masters, product development director, TownNews.com   

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