|
8/26/07
|
|
8/26/07
|
|
A sampling of new revenue ideas shared at Inland's recent Special Sections and New Revenues Conference:
Online auctions continue to be successful revenue generators for newspapers. The Cleveland Jewish News, Beachwood, Ohio, netted …
more
By Jeremy Weber | Associate Editor
|
8/26/07
|
|
Training for newspaper advertising sales staffs in selling newspaper display advertising and ad packages.
GET BROCHURE [file size: 567KB]
Sales Training Benefits
Training focuses on selling newspaper advertising against the competition. …
more
8/21/07
|
|
Bill Ostendorf has a winning recipe for an effective newspaper Web site: the home page doesn't scroll, story positions change daily, and photos get played really big.The concepts come from studying the top Web sites that make the most money online: …
more
By Jeremy Weber | Associate Editor
|
8/14/07
|
|
National advertising managers at newspapers saw the biggest percentage increases in base pay and incentives last year, according to the 2007 Newspaper Industry Compensation Survey.Specific salary figures and ranges from the confidential survey are …
more
By Inland Staff
|
8/14/07
|
|
Bill Ostendorf believes your paper can make money online."There is no end to the ways to make money on the Web, and most of our sites are not scratching the surface," said Ostendorf, president of Creative Circle Media Consulting.His list of ideas is …
more
By Jeremy Weber | Associate Editor
|
8/14/07
|
|
Few would find parallels between what is happening with newspapers and what has happened to the beer industry. But business consultant Doug Hall sees the parallels clearly.Hall, founder of Eureka! Ranch based in suburban Cincinnati, said brewers …
more
By Randy Craig | Publications Editor
|
8/12/07
|
|
Oct. 21 - 23, 2007
Chicago, Ill.
Training for newspaper leaders in new revenue initiatives, innovations, process improvements and planning for the future.
[REGISTER] [GET BROCHURE]
Annual Meeting Benefits
Training provides a broad …
more
7/29/07
|
|
Newspaper publishers today are increasingly dependent on new products to shore up a softening core business. Too bad newspapers have a horrible track record developing new products."Newspaper leaders are not well positioned to lead new product …
more
By Jeremy Weber | Associate Editor
|
7/11/07
|
|
Chris Krug knows many midsized and smaller newspapers have endured tough times lately. But he believes such papers are in good positions for future growth because they remain the key community-builders in their markets.
Newspapers have long …
more
By Jeremy Weber | Associate Editor
|
7/11/07
|
|
Good design principles apply to the Web just as easily as they do to print, contends Bill Ostendorf.Ostendorf, founder and president of Creative Circle Media Consulting, told Interactive Media Workshop attendees that most design work-in print or …
more
By Randy Craig | Publications Editor
|
7/11/07
|
|
6/28/07
|
|
In the great state of Texas, where big is often thought to mean better, Roy Robinson, publisher of the Graham (Texas) Leader, is a man of few words. Every year, when it came time to assign a topic for the five papers' special sections, he simply …
more
By Genise Caruso
|
6/28/07
|
|
6/28/07
|
|
Even as newspapers evolve and change, beat reporting still forms an essential element of newspapers' coverage.
Still, at many newspapers, beats are the realm of new reporters, fresh from a college paper, and are likely unfamiliar with the …
more
By Randy Craig | Editor
|
6/28/07
|
|
Sometimes Rich Klicki feels like the Henry Kissinger of his newsroom.Klicki is charged with getting the print and interactive components of The Daily Herald, Arlington Heights, Ill., to work together. He said this can often be as challenging as …
more
By Jeremy Weber | Associate Editor
|
6/11/07
|
|
A sports editor, a sports copy editor and two Web producers in Newport News, Va., found a way to tap into a local passion and create the unexpected."I am not sure any of us, when it started, had any expectations," said Lynn Burke, senior sports copy …
more
By J.J. Babb | Special to The Inlander
|
6/11/07
|
|
Highlights from an idea exchange held by top editors at Inland's recent Editorial Management workshop, moderated by Dave Zeeck, executive editor of The News Tribune, Tacoma, Wash.:
Push lower-order newsroom tasks onto readers. Hire a young …
more
By Jeremy Weber | Associate Editor
|
6/11/07
|
