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| Newspapers must adjust thinking with online classifieds
By Jeremy Weber | Editor
Michael Kranitz has a message for newspapers: Welcome to the software industry.
As the classified ad marketplace continues to migrate from print to online, …
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2/25/08
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| Employment Law with Seyfarth Shaw LLP
Q. Can an employer lawfully restrict employees from discussing union business on its e-mail system?
A. The National Labor Relations Board has heard oral arguments in a case that would give the Board an …
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2/25/08
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| American-Statesman’s new search engine, small retailer focus click with readers, merchants
By Dorothy Hernandez | Special to the Inlander
A new and improved Web feature from the Austin (Texas) American-Statesman lets readers shop ’til …
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2/25/08
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| Texas daily grows circulation with new page design
By Priya Sridhar | Medill School of Journalism
The Waco Tribune-Herald successfully redesigned its single copy paper and turned sales around after losing more than $1.6 million in sales in …
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2/25/08
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| Maryland daily offers video news with ‘a bit of flair’
By J.J. Babb | Inlander contributor
Seven months of planning and three months of in-house testing have paid off for The Frederick (Md.) News-Post. FNP@3, a daily Webcast launched in …
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2/25/08
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| Asking employees for their ideas makes smart business sense
By John Tshcohl
If you’re looking for ways to grow your business and improve your bottom line, ask the experts—your employees. They know better than anyone how you can improve …
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2/25/08
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| Oklahoma daily uses centennial to sell single copies
By Kendall Victorine | Inlander Contributor
An advertiser-sponsored promotion devised by the News & Eagle drove a 300-percent single copy sales increase in July.
The Enid, Okla., daily …
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2/25/08
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| How York Region Media Group gets the job done
By Adolfo Mendez | Associate Editor
A Canadian newspaper group is using a customizable Web calendar to build audience and grow advertising revenue online.
York Region Media Group, which owns …
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2/25/08
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| Readers become part of newsgathering process
By Jeremy Weber | Associate Editor
An e-mail helped complete the Sept. 24 front page of the Charlotte (N.C.) Observer.
Steve Gunn was busy planning Monday’s front page on a Sunday night when …
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2/25/08
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| Reporters caught in the deadly shooting spree
By Adolfo Mendez | Associate Editor
After reporter Todd Smith was shot in the hand during a public meeting in suburban St. Louis, the 36-year-old journalist used his cell phone to call his …
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2/25/08
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| New York paper offers readers a reason to spend time at its Web site
By Adolfo Mendez | Associate Editor
Visitors to the Democrat and Chronicle online are spending more time perusing the Web site, and for good reason: the newspaper has given …
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2/25/08
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| Medill students offer insights on today's (2007) newsrooms
By Shannon Donohoe and Haley Westbrook
Medill School of Journalism
Publishers of newspapers nationwide listened intently to a panel of student journalists at Inland's 122nd Annual …
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2/25/08
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|Times Leader turns 100th anniversary into impressive circulation drive
By Adolfo Mendez | Associate Editor
As he was thinking about how to celebrate his paper’s 100th anniversary, Richard L. Connor, editor and publisher of The Times Leader …
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2/25/08
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A high-stakes legal battle is brewing between Illinois newspapers and the state association that regulates high school sports regarding media coverage of prep sports. At stake is the field access news outlets receive at Illinois prep sporting events …
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By Adolfo Mendez | Associate Editor
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2/25/08
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| Ventura County Star Editor Joe Howry's multi-media strategy
By Adolfo Mendez | Associate Editor
Editor Joe Howry decided in 2002 to spend his entire training budget on helping his print-focused newsroom embrace the Web.
The gamble came …
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2/25/08
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| California daily improves Tip List with online map
By Jeremy Weber | Associate Editor
Deteriorating buildings. Overgrown yards. Obstructed signs.
Every town has its share of eyesores and hazards. But one California newspaper is asking …
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2/25/08
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| The Oakland Press creates advisory panel
By Jeremy Weber | Associate Editor
When The Oakland Press dropped its financial pages and reduced its TV listings last year, it received the expected complaints from longtime readers. But the Pontiac, …
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2/25/08
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| Times Record News implements a winning program
By Jeremy Weber | Associate Editor
When Cracker Barrel opened its first restaurant in Wichita Falls this September, residents of the north Texas town took notice. So did the local Times Record …
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2/25/08
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| Newspapers continue to have success with community-generated book projects
By Jeremy Weber | Associate Editor
Custom book publishing continues to be a strong new revenue source for newspapers. And few papers know this better than the …
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2/25/08
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| Maximize online ads with CPM pricing model
By Jeremy Weber | Associate Editor
Robert Granfeldt knows many publishers need help pricing and selling ads on their Web sites. He has a solution.
“Most publishers don’t know the revenue …
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2/25/08
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| The Toronto Star implements advertising changes
By Jeremy Weber | Associate editor
Come January, Canada’s largest daily will launch a bold new advertising strategy sure to be watched by newspapers across North America.
The Toronto Star …
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2/25/08
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| Group launches Talent Development Program
By Dorothy Hernandez | Inlander contributor
For recent Hampton University graduate Kara Edgerson, trying to get on board Gannett’s new Talent Development Program was a no-brainer in terms of …
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2/25/08
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| The Palm Beach Post finds new sales medium for advertisers
By Jeremy Weber | Associate Editor
As circulation challenges squeeze the revenue potential of print advertising, The Palm Beach Post is actively creating a new sales medium for its …
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2/25/08
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| Newspapers continue to innovate with online video
By Cathy Sivak | Inlander contributor
Newspapers nationwide continue to innovate with online video as they seek to use their Web sites to combat declines in readership and advertising.
The …
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2/25/08
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| The Rome News Tribune scores touchdown online
By Kendall Victorine | Inlander Contributor
A small Georgia newspaper is successfully using its Web site to grow readership and revenue in the absence of a local television news …
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2/25/08
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